Layout + Navigation...
Layout:
|
Navigation:
  • all
  • work
  • news
  • beliefs
Login

{title}

{description}

{title}

{description}

Um por todos, todos por Angola - Unitel - Corporate Social Responsability

One for all, all for Angola - Social Responsibility Celebrating 41 years of Independence of Angola, Unitel challenged Born to develop an institutional campaign that portrayed the principles of the union of this people, essentially in the post-war period. With a presence in the Angolan market since 2008, and a deep knowledge of the local reality, Born went to the field seeking to identify stories of Angolans that would inspire the community. Thus were born 5 institutional films, produced in Luanda and Huambo, which were released under the concept "Um por Todos, Todos por Angola" and music by singer Anselmo Ralph. Unitel paid tribute to the spirit of independence and unity of all Angolans: people whose example inspires others. Ntumba Camunga, is passionate about music and Angola, having founded an orchestra in the neighborhood that he manages with his own means. Teaches classical music to dozens of children in Luanda. It also teaches the power of unity, between help and overcoming. José Domingos, was born into a family with many difficulties. Today he is a black belt in Jiu-jitsu, opened his own academy and is the master of dozens of children, who seek to follow his example and his steps. It offers classes to dozens of children and basic principles of humility, discipline and development. Alexandra Lima, always dreamed of flying planes. He had to work hard and constantly fight against the prejudices of a society dominated by men. As someone who dreams and works always achieves, Alexandra became the first female pilot of TAAG, and the first African woman to fly the Boeing 777. She was and still is a great female inspiration, contributing to gender equality and a more just future for all women in Angola. Cióna Casimiro Júnior, realized the importance of education many years ago. He dedicated himself to teaching how to read and write, even without many means - under a tree. When the tree became small for so many people, this teacher helped to create a community center to support disadvantaged children. Today, Professor Cióna's community center is attended by more than 100 students and continues to invest in the future of Angola: children. Sónia Ferreira, became known as the mother of 56 children, founder of the Angolan NGO “Okutiuka”, returned the joy to dozens of orphaned children who lived alone on the streets. Get inspired by the exemplary stories of real people from the Independência Unitel campaign, and celebrate 41 years of Angola’s independence.


#brandstrategy #independence #angola #africa #CSR #advertising


© BØRN 2020 | All rights reserved.