Amoreiras - Advertising - Commercial Real Estate
In the year it celebrates 29 years of activity Amoreiras chose Born as its agency. The proposed work aims, on one hand, to strengthen the relationship between the mall and Lisbon, the Lisboners and the city's visitors and, on the other hand, to reinforce its promotional dynamics. Born developed the "Lisbon Love Stories" concept, bringing Fashion and Lisbon together in a way that only Amoreiras could do, as it was a pioneer in Portugal.
The project was developed in collaboration with 2034 - Communication and Arts and Yves Callewaert.